Naturally Better Nutrition

Combining the best ingredients, our high meat dog food and supplements are packed with energy and nutrients to help your dog live a long, healthy and vibrant life.

Made Fresh In New Zealand

New Zealand is famous for its unspoiled environment, clean air, lush pastures and plentiful oceans, making it the perfect place to find an amazing array of natural, pure ingredients. We have made the most of these resources, sourcing free-range meat from grass-fed animals, the finest seafood from sustainable sources, cage-free chicken and eggs, and vegetables grown in the most fertile soils.

The Taste That Dogs Love

Even the pickiest eaters are drawn to the natural flavours of our products, because dogs are genetically predisposed to a diet rich in meat.

A Natural Source of Energy

Our diets made from premium meats provide the rich and nourishing proteins and fats needed to give your dog a natural source of energy to thrive.

Healthier, Happier Dogs

Our products help with weight management, improve digestive function, boost anti-inflammatory responses, and support your dogs general good health.

Freeze-Dried Feasts / Toppers

We were one of the first pet food company's to take freeze-dried technology to the world. Our products are made using the highest quality ingredients and carefully developed processes, giving your dog natural goodness of fresh ingredients.

Canned Feasts

We were the first pet food company to exclude gelling agents and binders from dog food. Instead, we use fresh New Zealand water. Not only is this better for your dog’s nutrition, it's also a great way to add extra hydration to their diet.

Green Tripe Boosters

Hailed as a highly palatable, natural superfood, our Green Tripe Boosters are powerful supplements created to add to your dogs food, helping to support digestive health, heart function, and skin & coat condition.

Healthy Dog Treats

Made from the finest natural ingredients, our delicious treats are perfect for training your dog, rewarding good behavior, or simply showing them how much you care.